Until recently, limited attention was devoted to educational brand communication. Essentially, the actions focused on minimal communication during the pre-registration period, the programming of open days and others. But reality changes, and currently, the management teams of schools must face a wide and increasingly competitive offer and a demand, that of families, increasingly demanding and knowledgeable about what you want and what an educational centre expects.
Educational Communication and Marketing encompasses all activities related to the management of the image of the educational centre: from the processes and actions of dissemination of activities and educational offer, to the analysis of the educational environment, through the design of the Open Days, or the improvement of the admission processes or the maintenance of the link with the former students.
Currently, Communication and Educational Marketing have become a priority in the management and direction of schools. Communicating more and better the school’s educational project is no longer an option. It is a necessity.
D’EP Institut proposes the production of a strategic educational marketing and communication report for the school, which will provide a detailed diagnosis of the school’s different internal and external communication processes, design an information and communication architecture that strengthens and improves the satisfaction of the families of the centre, contributing to its loyalty, facilitating the management team and the faculty of the centre, tools and knowledge that facilitate autonomous management in the field of internal and external communication and provide a market perspective, which facilitates a strategic management.
In addition, D’EP Institut has extensive experience in supporting educational institutions in improving the communication of their projects through the design and implementation of communication campaigns and training in internal teams..
Gedeon Richter, a company specialised in women’s health across all stages of life, has promoted the development of a study on one of the most common syndromes during menopause, but also one of the most underdiagnosed and undertreated: the genitourinary syndrome of menopause (GSM). The main objective of the study was to analyse awareness and perceptions of the physical and emotional impact of GSM among women aged 45 to 69 living in Spain. D’EP Institut collaborated in the design of the questionnaire, the implementation of the survey, the quantitative analysis and the preparation of the results report. The report includes information on awareness of GSM, the prevalence of its symptoms, its impact on quality of life, consultation with healthcare professionals, as well as knowledge of available treatments and the factors that condition or facilitate their use. It also includes conclusions and recommendations. Estudio impacto fisico y emocional menopausia
VRGreen Adventure is an innovative initiative to respond to the growing need to encourage pro-environmental attitudes in pupils from an early age. This project, co-funded by the Erasmus+ programme of the European Union, is led by the DEP Institut and created various educational materials for students to become agents of green change. Within the framework of the project, the following has been created:
The Cultura Universalis project aims to develop and test a series of culture-based creative activity workshops and an interactive online game to improve intercultural competence and prosocial attitude through art in children aged 7- 14, whose character and potential are still developing, so their receptivity to different stimuli is broader. Cultura Universalis aims to develop and test a series of culture-based creative activity workshops and an interactive online game to improve intercultural competence and prosocial attitude through art in children aged 7-14, the character and potential of those that are still developing, so their receptivity to different stimuli is broader. All the materials are organized through 7 themes: